Privacy policy

Seamless Financial Limited (we, our, us) respects your privacy and is committed to protecting your personal data. This privacy notice explains what personal data we collect, what we do with it, who we share it with, how long we keep it for and what legal rights you have.

Effective date: 30 July 2020.

The personal data we hold about you

Your identity and contact data

This includes personal information about you (for example your name, date of birth, residential address, nationality, passport number) and your contact details.

In most cases the information is provided by you during the set up and management of SeamPay services, in the form of identity documents, your video selfie and any other personal data you have shared with us.
In some cases, it may be provided by a third party where you have given your consent for them to share it with us.

We may be provided with additional identity and contact data by third parties that we use to perform due diligence (for example, fraud prevention agencies). In addition, we may source identity and contact data from publicly available sources such as Electoral Registers.

Service data

This is information about your SeamPay wallet and any other products and services that you have obtained from us. It includes things like wallet balances and information about transactions. The information is generated as you use our services and in some cases it is shared with us by the organisations we use to provide our services.

Information you permit us to access on your phone

This is information stored on your phone that you explicitly permit us to access (for example, your address book, photos and geolocation data).

Technical data

This is information about the phone you use (for example the browser version, time zone settings, phone operating system, IMEI number, IP address and other technical settings). This information is collected automatically when you use the SeamPay app.


This includes information about how you interact with our services. We collect this information automatically when you visit our website or use the SeamPay app. Our use of cookies to help us achieve this is explained in our cookie policy

Special category data

This is information that is considered more sensitive by regulators and includes your race, ethnic origin, political views, religion, trade union membership, genetics, biometrics, health and sexual orientation. With the exception of the video selfie and photo ID that you provide so we can verify your identity, we do not process this category of data. However, it is possible that we may hold special category data when it is included on documentation that you have given us (for example your ID document). When this is the case, we will only process this information in strict accordance with the law.

What we do with your personal data

We only use your personal data in order to provide great financial services and where there is a lawful basis to do so.

To fulfil our contract with you, we will use your personal data to:

Administer and provide our financial services (for example, deposits, payments).

To develop and provide a high-quality user experience through the SeamPay app.

To fulfil our legal obligations we will use your personal data to:

Verify your identity when you apply for a SeamPay account.

Check applications against certain fraud prevention and sanctions databases.

Implement measures to identify and prevent financial crime (for example, money laundering, fraud and terrorist financing).To make responsible lending decisions.

We utilise the latest technology to make automated decisions for the verification of identities and the identification of financial crime. If you are rejected or negatively affected on the basis of an automated decision or automated profiling, you will be notified about this and you have the right to appeal.

It is in our legitimate interests to use your personal data to:

Keep you informed of the status of the SeamPay services you use.

Provide a world class customer service experience.

Perform a soft credit search to assess your suitability for our services.

Check applications against certain fraud prevention databases.

When we and fraud prevention agencies process your personal data, we do so on the basis that we have a legitimate interest in preventing fraud and money laundering, in order to protect our business and to comply with the laws that apply to us. Such processing is also a contractual requirement of the services or financing you have requested.

If we, or a fraud prevention agency, determine that you pose a fraud or money laundering risk, we may refuse to provide the services and financing you have requested, or we may stop providing existing services to you. A record of any fraud or money laundering risk will be retained by the fraud prevention agencies and may result in others refusing to provide services, financing or employment to you.

As part of this processing of your personal data, decisions may be made by automated means. If you are rejected or negatively affected on the basis of an automated decision or automated profiling, you will be notified about this and you have the right to appeal.

With your consent, we will use your personal data to:

Provide you with information about SeamPay products and services that we think you may like.

Invite you to participate in market research activities (such as focus groups, interviews and surveys).Provide you with information about third party products and services that we think you may like.

Market our products.

Operate our Hub (where you may choose to take advantage of a wide range of our partners’ products and services).

You may withdraw your consent to receive marketing messages at any time by setting your preferences in the SeamPay app settings, or by following the opt-out link contained in marketing emails.

Where it is necessary for our legitimate interests, we will use your personal data to:

  • Provide you with information about SeamPay products and services that we think you may like.
  • Undertake analysis on our customers to better understand how to improve our products and services. This may involve working with third parties to help better profile our customers (which will not identify you or any other customers) and we will ensure that appropriate safeguards are put in place with such third parties so that your data is kept secure and only used for this purpose.

Who we share your personal data with

We will share your personal data with organisations and partners that enable the SeamPay services you use. This includes:

Organisations that help us to verify your identity.

Payment service providers and technical and non-technical processors.

The providers of our IT and cyber security services.

Organisations that provide our customer service tools.

Any organisations that enable the SeamPay services that you use.

To fulfil our legal obligations, we may share your personal data with:

Government and law enforcements agencies the in the pursuit of financial crime prevention and in the fight against terrorism.

Fraud prevention agencies and providers of due diligence services.

Any organisation that we are legally required to do so.

How long we keep your personal data

We hold our customers’ personal data for six years following the ending of our business relationship unless:

The law requires us to hold your personal information for a longer period, or delete it sooner. You exercise your right to have your personal data erased from our systems (where it applies). We have a legitimate reason to keep it (for example, helping us to respond to queries or complaints, to show that we have given you fair treatment, in the fight against financial crime). Fraud prevention agencies can hold your personal data for different periods of time, and if you are considered to pose a fraud or money laundering risk, your data can be held for up to six years.

Your rights

Your rights under the EU General Data Protection Regulation (GDPR) include:

The right to access personal data we hold about you

You may request access to all the personal data we hold about you. This is known as a ‘subject access request’.

The right to have your personal data erased from our systems

You may request that we delete some or all of the personal data that we hold about you. This may not always be possible, as we are required by law to keep some information.

Other rights provided by the GDPR

If you believe that any of the personal data we hold about you is inaccurate, you have the right to have it updated (for example, you may wish to update your personal or contact details).

You may object to, or request that we restrict the processing of your personal data (for example, you may withdraw your consent for marketing at any time).

You may ask that we provide a copy of your personal data in a structured, commonly used and machine-readable format. You can request that we provide this to you directly, or that we transfer the data to third party of your choosing.

Where we have used technology to make an automated decision, or to evaluate your suitability for a SeamPay service, you have the right to challenge the decision directly with a member of our customer service team.

To exercise any of these rights, simply submit a request to the customer service team via the chat function in the SeamPay app, or by emailing We will aim to fulfil all requests within one calendar month.

Making a complaint

If you are unhappy about our management or use of your personal data you are entitled to make a complaint. We would prefer that complaints are emailed to, but you may register your complain via any of our customer service channels.

If we fail to resolve your complaint to your satisfaction, you may pursue your complaint via the Information Commissioner’s Office. Details of how to do so can be found at

If you have any questions or would like to know more, don’t hesitate to contact our Data Protection Officer at, or write to us at 1 King Street, London, United Kingdom, EC2V 8AU.